Changing Trends in News Media Consumption

People keep up with the news for varying reasons from staying informed, enjoying discussing the news with people, improving their lives, to needing it for their jobs. The way people access the news is changing due to the prevalence of 24 hour, 7 days a week, online news and social media. However, more people prefer to watch the news on television or online as opposed to reading it.

Faces Are Important

Seeing people’s faces is an important aspect of television news. A study that used Google’s AI algorithm found that almost two-thirds of news airtime featured a human face. These faces included news readers, guests, and video footage of news stories. A news reader needs to be well-presented, not only with appropriate clothes, but also make-up (both men and women) to make them look their best on camera. The condition of the presenter’s lips can be enhanced with the regular use of retinol for lips before any lipstick is applied.

Lip Serum

Retinol for lips can help to nourish and heal damaged lips whilst also making them appear more soft and luscious. It can also help to mask the fine lines surrounding the lips making them look younger. All of this is achieved with retinol 8, hyaluronic acid, peptides and beeswax. A light coat can be applied once or twice a day for a long lasting effect. This effective, high quality lip treatment is cruelty-free and made in Sweden.

Changing Trends

The advent of the online world of apps and social media is changing the way people consume the news. A plethora of information and news is now available, on demand, 24 hours a day. Studies show more people prefer to watch the news on television or online. The next most popular method was to read the news online (printed newspapers are on their way out), followed by listening to the radio. Whilst people over 50 years of age access news online, the younger the person, the more likely they are to get their news via news apps and social media.

Trustworthiness

Accessing news through social media raises the issue of trustworthiness. Some young people are more likely to accept news being true if it has been shared a lot and contains pictures and videos. Others acknowledge that news on social media is likely to be untrue. A study by Ofcom showed that news in magazines was the most trustworthy with television, radio, printed newspapers following in that order. The least trusted source was news on social media.

Online apps and social media are changing how, where and when people get their news. The preferred method, for the time being, is to watch the news either on television or online. Newscasters’ faces are therefore very important. Retinol for lips can help to make sure people’s lips look and feel good.

buildr